Lumini Digital is now Irie Raven. You’re in the right place — we’ve just changed our feathers.

Irie Raven Social media & advertising

Social media · Content · Meta advertising

You run your business. We handle social media.

Your business already has enough tabs open. Social media doesn’t have to be the one quietly judging you.

Tell us about your social media needs

“We should post something” has had a long enough career.

A restaurant, property, brand or event: first we learn what you offer, who it is for and why they would care. Then we choose the content, rhythm and campaigns. For ongoing work or one story with a clear beginning and end.

Social media & advertising

From the first idea to the post. And what comes next.

Direction & planning

Strategy · planning

We learn about your offer and audience, set a communication direction and build a content plan. What goes out, when and for what purpose.

Content with something to say

Photo · video · copy

Photography, video, reels and copy. We agree what needs shooting, what we can reuse and how much material the project needs.

Social media management

Social media

Content preparation and publishing at an agreed pace. Moderation, replies, approvals and revisions are defined upfront.

Facebook & Instagram campaigns

Meta advertising

Setting up and optimising Meta campaigns around an agreed goal, audience and budget. We review the available data and adjust the next step.

How we work

From the first conversation to the finished work.

01

Think it through.

We learn about the business and agree on the goal, messages, channels and scope.

02

Make it happen.

We prepare content, work through the agreed approvals and set up the campaign.

03

Get it seen.

We publish, run the ads and review the available data to decide what comes next.

Useful questions

Good to know.

Can we commission just one campaign?

Yes. We can work on an ongoing basis or on a defined campaign. Its duration and deliverables are agreed around the goal.

Do we need to shoot new content every time?

No. We first review what you have. Suitable existing material can be used, with new production agreed where it helps.

Is ad spend included in your fee?

No. Studio fees, agreed production and the budget spent on Meta ads are clearly separated.

Does this include a placement on @Croatia?

Media collaboration on @Croatia is agreed separately, subject to relevance and availability. It is not automatically included in social media management or a Meta campaign.

Collaborations

In good company.

Let’s turn “we should do something” into a plan.

Tell us what you do, who you want to reach and where you could use a hand.

Tell us about your social media needs
Irie Raven
Request a proposal
Irie Raven

A good place to start

Tell us what
you have in mind.

A few useful sentences will do. The presentation can wait.

Your enquiry goes to natko@irieraven.eu. We use these details to reply and prepare a proposal, without adding you to a mailing list.

Tell us what you want to launch or change.
A date, a season, or “let’s discuss”.